Data, data and more data
Sector seguros

Insurance sector

CRO - Test A / B

Challenge

An international insurance company requests Improving Metrics services to carry out optimization processes on its website, find recommended tools according to their needs and manage the entire technical implementation process.

Solution

Improving Metrics analyzes several tools, implements the most appropriate one on the website and launches a CRO project to optimize a process that was not giving the results initially expected.

Sector seguros

Result

Our methodology analysis detected the problema. Improving Metrics proposed several test solutions obtaining improvement in the optimization process.

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